AT HOME | a blog by Joanna Gaines

Spring Installation

April 11, 2017

One of my favorite things about a fresh new season is watching the stores in town bring out their fresh and creative displays. When I lived in New York City in college, the smallest details—like the scent of a burning candle or fresh, seasonal flowers in the windows— marked the turning of winter to spring. When I first opened my shop, this was the thing I was most excited about. Now, even 14 years later, it’s still something I get so giddy about for the shop. This season, we combined changing up our displays with a few renovations! My goal for the Market is that you walk in and get inspiration for your own home, so what better way than to create the feeling of “home” in each area of the shop!

This front mantel is a beautiful celebration of spring at the market. Our amazing team made these hand cut, hand dyed florals made from coffee filters.

The biggest transformation we made was adding the kitchen area. First, we installed classic subway tile and black lower cabinets and concrete countertops. This gave a clean yet neutral foundation that will let each season’s displays really stand out. To add dimension and warmth, we finished out the walls with simple open shelving. This element will work great for changing out new kitchenware and accessories as our product selections change. To really make this feel like a real kitchen, we added a black shiplap vent hood and a farmhouse kitchen sink.

In the center of this silhouette, we added an island with marble countertops and lots of built in storage. To tie in some color and bring life to the space, we decided to hang a variety of fresh plants from the ceiling. I want people to feel at home, so I love the way this space turned out!

This space was inspired by my own office. The black accents create a modern look that feels clean and put together. I love that it ties in with the kitchen to create an easy flow from that space to this one. We added more open shelving to maximize the space and display product. Last, we rolled out a neutral rug and furniture from my line for a more cozy feel.

Our hanging clock wall display was one of my favorite new displays, because it catches your eye as soon as you walk in the door. I love oversized clocks, and we sell quite a few at the Market, so this was the perfect way to display them where they really stand out.

This display is so unique—making it one of my favorites. (Okay, you caught me, they’re all my favorites.) The florals bring in so many different pops of color and really make the shop feel like spring. We built this simple display with tin canisters and simple wood planks to hold all of our different stems. This installation works great because it allows the top of the stems to be seen at eye level. One of our employees designed the “Fresh Flower Market” mural above the display, making the whole thing even more special. Faux florals are the simplest and quickest way to add color to your home without the maintenance of fresh florals. I’m super picky about faux florals, so I’ve made sure to select my favorites for the market. They look so real – I can’t wait for you to see them!

Over the years I’ve found that jewelry is tricky to display, but with this new install, we really had fun thinking outside the box. Here, we decided to use an antique dining table and antique frames to highlight each different piece. I love how the shapes of each frame add interest to this wall. On the back wall, we added wallpaper from my line—this print is called “Noteworthy”—as an accent wall to hang our leather goods and bags.

Whether you’re looking for inspiration for your home, or just some fresh ideas for the new season, I hope the market can be that little push for you. With all of the changes, it’s time to start planning a trip to visit us here in Waco! Between our spring install, all of the new renovations, the fresh treats in the bakery, and the freshly sprouted spring flowers in the garden—this place will not disappoint.


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  • Maria & Steve
    11:13 am, May 13, 2017
    My husband and I love,love,love your show and can't wait for the start of the new season. We recently visited the Silos (5/9) and we were just in awe of all you have created for all to enjoy. During our visit we met some of your wonderful staff. Ashley comes to mind, what a incredible young woman...she is a diamond in the rough!! I want to especially thank JoJo & Chip for sharing their incredible lives journey in their recent book!! It really makes you reflect on your own & focus on what's really important in life...Thank you. Maria & Steve
  • Elaine Mick
    7:53 pm, May 11, 2017
    Dear Gaines family, we made the visit from KS to Texas with our 3.5 kids a couple of weeks ago. We spent most of our day at the heritage village, and ended with a stop at the market. Our three girls thought the best display was the tea set under those beautiful flowers. But the coolest moment happened while looking at the metal signs; a tall young man on staff overheard my hubby and I chatting about the "life well loved" message as a perfect choice for our momento since we happened to be there on our anniversary (which actually wasn't just worked out that way on the itinerary of our larger adventure)...amyway, a few minutes later the young man surprised us with two delicious cupcakes which the girls promptly devoured. Ridiculously cool! We played outside right up until close. Thank you for modeling the value family togetherness in every facet of the Magnolia brand and on the show.
  • Marilyn Manning-Sutton
    1:19 am, May 8, 2017
    The changes you have made are wonderful. They help the average shopper with ideas on how incorporate you beautiful decor into their homes. I am a decorator, and so appreciate the ideas you share via Fixer Upper. I notice that many shops are selling Magnolia knockoffs, you are stimulating the decorating market. Love you show and your personalities.
  • Nicole
    7:34 am, May 4, 2017
    The photos are stunning and your show is still our favorite by far. Please do not let a insignificant law suit put a hinderance on your great success. And do not let the attorney's into your pockets by spending money that could have been given to a better cause. They feed off of people's emotions. Call your previous associate ask him why? What truly is it that he is looking for? That you support "all" of your vendors. In fact that is what I like most about your show. They have no case. And in fact they could be paying your legal fees. Most likely this is sour grapes. Or they miss time with you and neither one of these are appropriate for instigating a legal battle. However forgiveness may be the best way to resolve as it does not involve lawyers. If they need help perhaps they do not know how to ask for it. I wish you nothing but continue success. I do not condone these individuals actions. I find them deplorable, but I know they have hurt you and need closure. God Bless.
    Your children are beyond lovely.....
  • Mary Markowich
    1:28 pm, May 3, 2017
    It seems everything you feature is just for me. It is always just so fine! Thank you for sharing your expertise.
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